- Genre Networks: EMMA will create four genre-specific networks connecting established music managers across Europe to discuss business challenges and innovative ways to penetrate cross-border markets.
- Market Spotlights: EMMA will organize digital panels on various EU and non-EU markets, sharing insights to deepen the understanding of market structures, key players, and specific business models for managers from other countries.
- Networking & Outreach Events: EMMA will organize in-person events with international music festivals and conferences, addressing cross-cutting issues and featuring keynote speeches, masterclasses, mini-mentoring sessions, and panel discussions with networking opportunities.
- Diversity & Equality Taskforce: EMMA will form a task force to develop an action plan addressing gender and equality issues within the network based on equality and diversity survey results.
- Professional Development Modules: EMMA will provide its members with educational modules to develop skills and access business development opportunities, along with workshops and training on cross-cutting issues such as equality, diversity, and sustainability.
- EMMpower Mentorship Program: EMMA will work with experienced managers in the network to provide a transfer of know-how to less experienced managers via the EMMpower Mentorship program, which will annually run over nine months (April-December) and include one-on-one mentoring, online educational workshops, and networking meetups for group knowledge and best practice sharing between mentors and mentees.
- Stakeholder Mapping and Engagement: EMMA will connect with like-minded organizations to expand its network of allies within Europe and engage with decision-makers in EU institutions to raise awareness of the music management sector in policy considerations.
- Advocacy Actions and Events: EMMA will advocate for the music management sector by creating dialogue opportunities through expert meetings, panel discussions, advocacy campaigns, collaborating with stakeholders, and participating in EU consultations.
- Research & Data Collection: Research will be conducted to collect data on music managers in Europe, including business models, specific challenges, and diversity data, to create a response strategy through a dedicated task force. The research findings will be published in a Europe-wide report on music management, covering a range of topics.
- Knowledge Hub: EMMA will create an online knowledge hub for members on the website, with resources focused on sustainability, best practices, toolkits, and standards, and compile relevant resources for artists and managers on mental health. In addition, EMMA will translate resources from specific national markets for wider benefit.
Funded by the European Union. Views and opinions expressed are however those of the author(s) only and do not necessarily reflect those of the European Union or the European Education and Culture Executive Agency (EACEA). Neither the European Union nor EACEA can be held responsible for them.